Battery World Powers on with the bp Adelaide Grand Final Through Major Sponsorship Extension

The South Australian Motor Sport Board is thrilled to announce that Battery World has extended its sponsorship of the bp Adelaide Grand Final for an additional three years, solidifying its ongoing commitment to motorsport and one of Australia’s most iconic street racing events.

As part of the renewed agreement, Battery World retains exclusive rights as the Official Automotive Battery Retailer of the bp Adelaide Grand Final, proudly powering the action on and off the track. The partnership also sees Battery World continue as the official naming partner of ‘Battery World Turn 8’, a title that now holds legendary status among fans and drivers alike after an eventful 2024.

Battery World Turn 8: Where Races Are Won and Lost

Turn 8 is no ordinary corner. As one of the fastest and most unforgiving turns in Australian motorsport, ‘Battery World Turn 8’ is a high-speed test of precision and nerve. For drivers, it represents the line between glory and heartbreak; for fans, it’s pure, edge-of-your-seat spectacle.

Spectators can once again witness the thrilling drama unfold from the dedicated ‘Battery World Turn 8’ ‘Brock’ Grandstand, with tickets on sale now, https://adelaidegrandfinal.com.au/tickets/grandstand

Battery World Aussie Racing Cars Return

Adding even more excitement to the grid, Battery World will once again be the naming rights partner of the Battery World Aussie Racing Cars Series, returning to Adelaide in 2025 after a memorable showing in 2022. These pocket rockets of the track promise to thrill fans with tight racing and spectacular overtakes.

A Shared Passion for Motorsport

“Battery World are a strong supporter of the event and motorsport in Australia,” said Rebecca Lawson, Commercial Manager of the South Australian Motor Sport Board. “We are proud to partner with the organisation and look forward to delivering another unforgettable chapter of racing at the bp Adelaide Grand Final.”

Battery World began operations in North Queensland in 1997 and today has over 110 stores providing a wide range of battery products and services to consumers Australia-wide. As local battery specialists who support Australian-made products, Battery World is proud to be powering iconic Aussie sporting events such as the bp Adelaide Grand Final.

Johnny Kennedy, Battery World General Manager, shared his enthusiasm for formalising this partnership extension. “We’re very proud to extend our partnership with the bp Adelaide Grand Final and to continue supporting one of Australia’s most exciting and iconic sporting events.”

“Our Adelaide 500 event sponsorship in 2024 was a massive success, with the iconic ‘Battery World Turn 8’ powering up the excitement for the drivers and fans everywhere. It was a logical decision to align this partnership extension with our over-arching Official Battery Retailer of Supercars partnership, enabling us to bring motorsports fans together across Australia from February to November each year.”